Nucleus Data Analytics for Associations — Now in Aptify

Transform your data into actionable insights.

Get powerful data at a glance.

The Nucleus data analytics solution for associations by Momentive Software is now available in Aptify. Nucleus gives you powerful data visualizations that can help everyone in your organization – from membership, marketing, and events professionals to executives – gain new insights, make more informed business decisions, and deliver greater member value.

  • Grow your programs and increase revenue using trend data and key insights.
  • Boost member engagement by uncovering actionable insights from your data.
  • Empower your entire team to make data-driven decisions.

Exceed member expectations through data insights.

Here are just some of the data insights you can use to grow your organization through the Nucleus Membership Dashboard:
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Insights you’ll gain

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Action you can take

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Return on investment

Retention by Member Type:
When does your membership stop renewing?

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Action you can take

Create personalized campaigns for at-risk members instead of generic renewal notifications.

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Return on investment

Improve member retention.

Member Acquisition:
Which membership tiers receive the least number of joins?

Re-evaluate value for each membership type and add value to membership types that are prone to lapsing.

Retain members who might be at risk of leaving your organization.

Dues Revenue Trends:
How do members change tiers and what are their dues revenue trends?

Design targeted campaigns to drive members to the best membership tier.

Increase dues revenue for new and renewing members.

Membership Activities:
What seasons see the largest membership drop?

Develop a marketing campaign that encourages members to join during slow seasons. 

Boost member acquisition and membership dues revenue.

Take your data insights to the next level.

Nucleus helps you take your data to the next level, making your data come alive through clear data visualizations. It’s also easy to use, helping you put data insights at the fingertips of everyone across your organization.

  • Quick, easy data access – Access and interpret data with no technical expertise required.
  • Actionable reports – Export and share impactful data across the organization.
  • Customized views – Filter data to better understand membership trends and gain new insights.

Aptify offers powerful options for your data analytics.

Other available dashboards
  • Executive dashboards
  • Fundraising
  • Learning Management
  • Certifications
  • Committees
  • Chapter Management
  • Social Engagement
  • Web Engagement
  • Member Engagement
  • Marketing
  • Custom dashboards

Transform your association.

Request a demo today.

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